Retired-husband syndrome
originally, the more husbands help housework, the more satisfied wifes are
however, husbands not only interferes housework (not helping but only interfering) and follows everywhere wife goes
this conflicts with women’s tendency to expand their social activity as they get older
For healthy retirement
importance of conversation
conversation bases respect
Looking around model strategy ...
1st Model : Jeon In Hwa
1997 ~ 2005
Target : for middle-aged women
- She is a mother of 2 children and a middle-aged woman
- 2003 Advertisement copy ex : ‘언니를 보면 나이는 아무 것도 아닌 것 같아’
- IOPE expected effects that their target envy her as she looks young
2nd Model : Lee Young Ae
2004 ~ 2006
Target : f
middle-aged women.
GLADYS
Showtime.
SUPER: GLADYS LEEMAN, LOCAL CHAIRMAN, PAGEANT ORGANIZING
COMMITTEE.
DOCUMENTARIAN (O.S.)
Do you think that most people would
say that teenage beauty pageants are a
good idea?
GLADYS
Oh yah-sure, I know what some of your
big city, no bra wearin, hairy-legged
womens libbers say, "Pageants are old-
fashioned" and, uh, and "demeaning" to
the girls --
IRIS
(ju
1. Introduction
A boy / girls playing a Nintendo DS game
“Game console is for boys or children”. This was most people’s prejudice until four years ago. However, after Nintendo DS (NDS) was commercialized, it is no more surprising to see young women or middle-aged men play NDS in public places. This article will introduce one of the leading companies of the popularization of the ga
Donuts 3 2 4 3 2 14
The market research from new target customers
“Starbucks Daechi-Dong (at a Eun-Ma APT back gate)”
Easily accessible place because it is located at bed town.
Don’t lean upon not specific generation but all generation.
Above 60% customers are 30s young housewives, elderly women and middle-aged couples.
Children customers who are with mom.
Health care
was a source of frustration for women in our survey—and for middle-aged respondents in particular. Women resoundingly reported dissatisfaction with their hospitals and doctors. When polled about the service provided by their general practitioners and specialists, more than 60% of them said those doctors could do “somewhat better” or “significantly better.” Seventy-one p
middle-aged fella. Kissing.
Some baldy fella.
Kissing a baldy fella?
- Holding hands and all, yeah.
Wexford isnt that bad, is it?
Get a caravan down there,
couple of weeks. What do you think?
If the sun comes out, sure we can paddle.
John. Come on, man.
Where is the baldy cunt? Where is he?
Sorry, Deirdre.
This isnt acceptable, Deirdre.
After what, five, six weeks? This is bollocks.
You dont fuck
women (or occassionally young men), red masks were for middle-aged people, and black masks signified the elderly.
- There are twelve traditional characters in Hahoe talchum.
The nine that still exist in the village are: Yangban (the aristocrat), Kaksi (the young woman or bride), Chung (the Buddhist monk), Choraengi (Yangban's clownish servant), Sonpi (the scholar), Imae (the foolish a
middle-aged PRIEST loading
supplies into a small boat. He stops to watch the
childrens negotiations. Little JACQUES is putting his
flippers on.
JACQUES
Ok. Ill get it, but no fighting,
all right?
The two boys nod as they point to the coin.
JACQUES
Well split it.
FIRST BOY
You cant split a coin. Thats
stupid.
SECOND BOY
Hes right. Youre stupid.
The pope smiles.
JACQUES
Then well buy something and
SOUTH OF 57TH STREET - NIGHT
11:30 P.M. The area is deserted except for a few STROLLERS window-shopping the department stores. And way down near 55th Street, TWO roaring drunk middle-aged men, Howard Beale and MAX SCHUMACHER, reeling along and hooting it up. NARRATION continues OVER -
NARRATOR
- who was president of the News Division at UBS and an old friend. The two men got properly pissed -